First, before reception
Before reception usually refers to the period before the customer arrives at the company, so during this period of time we can do some preparatory work include:
1. Determine the number of visitors, position and gender of customers, understand the information of customers' visits in advance, and then prepare the reception according to the corresponding specifications.
2. Determine the date of the customer's visit and how long they will stay in the factory.
3. Confirm whether the customer has booked air tickets and hotels, and check whether they need help.
4. Determine if you need to pick up at the airport, what time you need to pick up at the airport, and how to meet.
5. Determine whether the invitation letter needs to be provided (do not provide the invitation letter at will, pay attention to the intention of the customer, some customers in some countries will use the guise of negotiation to obtain the visa, and then stay in China and do not want to leave, if there is a problem with the visa, the company providing the invitation letter will also bear the corresponding responsibility)
6. Determine the purpose of the visit. If not, prepare a list of problems ahead of time and do your best to prepare for the business.
7. Prepare templates, which involve new projects
8. Book the pickup vehicle of corresponding specifications in advance, driver
9. Inform the attendees of the company on the day of the meeting in advance, ensure that the attendees will be present on the day, and conduct internal communication in advance.
10. Prepare the company's 5S in advance and inform the factory to prepare 5S on the day of the customer's visit to present the best image to the customer
11. Personal appearance. If needed, get a haircut and dress for the meeting
12. Gifts. Clients can send some gifts with Chinese style as a souvenir when they meet for the first time.
13. Welcome speech. In order to express the welcome to customers, many companies will make some PPT, indicating that XX customers of XX company are welcome to visit the factory to express their welcome to customers.
14. Fruit plate. Buy some fresh fruits in advance the day before the customers arrive. If there are local fruits, prepare some better.
15. Dining, according to the customer's dining preferences, check the dining address in advance.
The rest of the reception after the preparation work is done, sit and wait for the customer's visit, this link needs to do more preparatory work, as far as possible to do more detailed as possible, the preliminary work to do enough, in the next stage is relatively easy.
Two, reception
1. Greet, wait for the arrival of customers in the parking area in advance when the customers' vehicles arrive, and welcome them after they arrive, so as to show respect and welcome to customers.
2. Meeting and negotiation, according to the established plan, bring customers directly to the meeting room for negotiation.
3. Company visit, if there is a better factory, customers visit the factory workshop can better let customers know the strength of the company
(Point 2 and 3, some customers do the reverse)
4. Take a group photo. After the meeting, you can take a group photo with the customer in the company, so that the summary of the meeting can be sent to the customer as soon as possible in the email follow-up, so that the customer can deepen the impression of the business and the factory.
5. Give gifts. Give pre-prepared gifts to clients.
6. Eating. Do your homework on the topics you talk about during the meal and try to make the whole atmosphere more relaxed and harmonious.
Reception of this link is the most important link in all links, as far as possible to make this link duration is short, the overall atmosphere to maintain a relaxed and happy state, the content of the meeting as far as possible to be concise and to the point, a long time customers are easy to tired, the quality of the meeting will decline.
Three, after the reception
What remains after the client leaves is a clean up job
1. Thank you. Thank you for your visit to the company.
2. Summary of the meeting: summarize the contents of the meeting, which have reached consensus and which have not reached consensus, sort out the summary of the meeting and send it to the customer for confirmation to avoid omissions
3. Follow-up of the project. Basically, the whole work of welcoming customers to visit has been completed in this link.
To sum up:
The work before reception requires extensive preparation and careful consideration
The reception needs a harmonious atmosphere, and the meeting should be brief and to the point
After the reception should be summarized, continue to follow up